Category Archives: Marketing Fail

Things Placed In Front of The Magazine Rack: The Mountain State Edition

This just in from a correspondent who was passing through the “Mountain State” of West Virginia: I’ve wondered for years if retailers really sell any of the reading glasses  they tack onto mainline racks. Presumably they do because otherwise, why … Continue reading

Aside | Posted on by | Tagged , , , , | Leave a comment

Things Placed In Front of The Magazine Rack: The (Post) Valentine’s Day Edition

According to an article that appeared in Business Insider this week, print magazines are dying because people in check out lanes are spending all of their time looking at their smart phones and not looking at all of the magazines, iced tea, … Continue reading

Posted in Conventional Wisdom? Hah!, Magazines, Marketing Fail | Tagged , , , , | 6 Comments

Things Placed In Front of The Magazine Rack: The Wayback Machine Edition

Like many people, I’m a collector of non collectable collectables. Most of them land on my desk, in my desk, in my desk drawers, in desk drawers that rarely, if ever, get opened. Earlier this week I found myself highly … Continue reading

Posted in Debates, Marketing Fail | Tagged , , , , | Leave a comment

Things Placed In Front of The Magazine Rack: The Thanksgiving Turkey Edition

It’s the weekend before Thanksgiving. One of the busiest weeks in the supermarket world. In the magazine business, it’s the run up to the very busy Christmas season. Customers are in and out of the stores picking up all of … Continue reading

Posted in Magazines, Marketing Fail | Tagged , , , , | 5 Comments